Based on a short film, "True", by Charles Stone III, this ad for Budweiser rocketed the "whassup?" catchphrase into popular culture and found itself parodied in a number of Hollywood blockbusters.
http://www.brandrepublic.com/go/television/article/1178085/3-great-ads-i-nothing-with-budweiser-wassup/
http://www.brandrepublic.com/go/television/article/1178085/3-great-ads-i-nothing-with-budweiser-wassup/
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